Seen on Screen with Jacqueline Coley : Taking Center Stage in the Digital Age with Nicole Schlegel
SHOW NOTES
How do today’s biggest films reach audiences across social media, streaming, and beyond? In this episode, Nicole Schlegel, Vice President of Global Digital Marketing at Universal Pictures, joins Jacqueline Coley to talk about crafting digital campaigns for blockbusters like Get Out, Oppenheimer, and The Fast and the Furious franchise.
Growing up as the child of actors, Nicole was immersed in the world of entertainment from an early age. While her parents encouraged her to explore careers beyond acting, their passion for storytelling ultimately inspired her own path in Hollywood. She shares her journey from publicity to digital marketing and how the rise of social media has transformed the way movies connect with audiences. Nicole also discusses working with talent like Jack Black, Tiffany Haddish, and Jeff Goldblum, the creative strategies behind viral movie moments, and how digital campaigns continue to evolve alongside the industry.
Growing up as the child of actors, Nicole was immersed in the world of entertainment from an early age. While her parents encouraged her to explore careers beyond acting, their passion for storytelling ultimately inspired her own path in Hollywood. She shares her journey from publicity to digital marketing and how the rise of social media has transformed the way movies connect with audiences. Nicole also discusses working with talent like Jack Black, Tiffany Haddish, and Jeff Goldblum, the creative strategies behind viral movie moments, and how digital campaigns continue to evolve alongside the industry.
Seen on Screen with Jacqueline Coley
"Seen on Screen" is your ticket to the personal narratives behind the scenes at Universal. Hosted by Jacqueline Coley, Awards Editor at Rotten Tomatoes, each episode invites you into lively conversations with NBCUniversal employees. Together, we explore how the magic of filmed entertainment impacts their lives.
With a blend of games and questions, Jacqueline guides us through a journey of cinematic discovery, asking guests to reflect on the films that have rocked their world, changed them forever, or even scared the daylights out of them.
At Universal, we believe that behind every film, campaign, and award lies a human story waiting to be told. "Make It Universal" isn’t just a mantra – it’s a commitment to celebrating the diversity, individuality, and collective experiences that make us truly universal. From the directors to the executives, from the famous faces to the unsung heroes, every voice matters.
So, join us as we Make It Universal on "Seen on Screen," where every story is meaningful, every experience is relatable, and every moment is filled with magic. Because when art and entertainment connect with people on a human level, that's when the real magic happens.
With a blend of games and questions, Jacqueline guides us through a journey of cinematic discovery, asking guests to reflect on the films that have rocked their world, changed them forever, or even scared the daylights out of them.
At Universal, we believe that behind every film, campaign, and award lies a human story waiting to be told. "Make It Universal" isn’t just a mantra – it’s a commitment to celebrating the diversity, individuality, and collective experiences that make us truly universal. From the directors to the executives, from the famous faces to the unsung heroes, every voice matters.
So, join us as we Make It Universal on "Seen on Screen," where every story is meaningful, every experience is relatable, and every moment is filled with magic. Because when art and entertainment connect with people on a human level, that's when the real magic happens.
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